Tuesday, January 31, 2006

3 Tips for a Hard-to-Sell House

Here are three last-ditch suggestions from SmartMoney magazine to move a house when the usual sales techniques haven’t worked.

  • Auction it off. The number of residential auction sales is up 8 percent in 2005. It’s faster, although if you don’t get enough bidders, the price can be less than you might have hoped. Setting a starting bid will make sure you don’t get stuck with a ridiculously low price. The National Auction Group will handle the details. It works with local real estate professionals.

  • Spread the word in cyberspace. From well-known sites like Craigslist and eBay to newcomers like HomeToursOnline.net and ChoiceofHomes.com. Practitioners can handle the details for their customers.

  • Throw in a bonus. Encouraging the seller to pay for all allowable closing costs is a tried-and-true approach. But sweetening the pot with things like a car or a vacation to someplace glamorous also can appeal to some buyers.

    Source: SmartMoney, Jim Rendon (02/10/06)

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